zpostcode
Timeline: The History of Mattel
Mar 27, 2026 6:51 PM

  Like many iconic American companies, Mattel sprang from modest roots. Begun in a garage in 1945 by a husband and wife and their friend, the company—then known as Mattel Creations—had yet to embrace toy making as a way to success. That changed in 1947 with the introduction of a toy ukulele that was designed to make learning music fun for children.

  In the years that followed, a few other popular products debuted and helped the company to grow, but it wasn’t until 1959 and the introduction of the Barbie doll that Mattel really took off. More big sellers soon followed: Chatty Cathy, the Ken doll, Hot Wheels cars, and more.

  Barbie’s success allowed Mattel to go public, and in a few years, the company’s shares began trading on the New York Stock Exchange. The inflow of capital allowed Mattel to go on a buying spree, acquiring numerous other toys and toy makers around the world, helping to create the company we know today.

  Explore the growth of Mattel, from its humble beginnings to the blockbuster Barbie film, in our presentation of the toy maker’s evolution in pictures.

Comments
Welcome to zpostcode comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Recommend >
Annuity income and taxes: Consider qualifications, deferrals, distributions, and more
     If you’re an annuity investor—or you’re considering an annuity investment—you probably know the basic pros and cons. Annuities offer guaranteed income, customized plans, and tax-deferred growth, but with complex structures and layers of fees.   Your annuity will grow tax deferred—that means you don’t pay any taxes until you take money out. But once you begin to take money out...
Ayanna Pressley
  Ayanna Pressley American politician Actions Share Share Share to social media Facebook X URL https://www.britannica.com/biography/Ayanna-Pressley Share Share Share to social media Facebook X URL https://www.britannica.com/biography/Ayanna-Pressley Also known as: Ayanna Soyini Pressley Written by Miles Kenny Miles Kenny is an independent writer and researcher based in Portland, Oregon. Miles Kenny Fact-checked by The Editors of Encyclopaedia Britannica Encyclopaedia Britannica's editors oversee...
Beijing 2022 Olympic Winter Games
  Beijing 2022 Olympic Winter Games Actions Share Share Share to social media Facebook X URL https://www.britannica.com/event/Beijing-2022-Olympic-Winter-Games Share Share Share to social media Facebook X URL https://www.britannica.com/event/Beijing-2022-Olympic-Winter-Games Also known as: Beijing 2022 Olympic Games Written by Sanat Pai Raikar Sanat Pai Raikar is a quizmaster and writer based out of Bangalore, India. His first quiz book, Three's A Quiz, was written...
Absolute return strategy: Targeting portfolio growth with less volatility
     As an investor, you probably accept that your portfolio—whether it consists of stocks, bonds, or mutual funds—will sometimes have a down month or even a losing year. Still, the hope is that, over time, your overall returns will ring up positive and your financial goals will be met. But there’s another way: Participating in an absolute return strategy. This...
Information Recommendation
Slipknot
  Slipknot American rock band Actions Share Share Share to social media Facebook X URL https://www.britannica.com/topic/Slipknot-band Share Share Share to social media Facebook X URL https://www.britannica.com/topic/Slipknot-band Written by Will McDonald Will McDonald is a New York City-based writer and performer. Will McDonald Fact-checked by The Editors of Encyclopaedia Britannica Encyclopaedia Britannica's editors oversee subject areas in which they have extensive knowledge,...
history of Sierra Leone
  history of Sierra Leone Actions Share Share Share to social media Facebook X URL https://www.britannica.com/topic/history-of-Sierra-Leone Share Share Share to social media Facebook X URL https://www.britannica.com/topic/history-of-Sierra-Leone Written by Christopher Fyfe Former Reader in African History, University of Edinburgh. Author of A History of Sierra Leone. Christopher Fyfe Fact-checked by The Editors of Encyclopaedia Britannica Encyclopaedia Britannica's editors oversee subject areas in...
Ireland
  Ireland island, Europe Actions Cite verifiedCite While every effort has been made to follow citation style rules, there may be some discrepancies. Please refer to the appropriate style manual or other sources if you have any questions. Select Citation Style MLA APA Chicago Manual of Style Copy Citation Share Share Share to social media Facebook X URL https://www.britannica.com/place/Ireland-island Give Feedback...
Waylon Jennings
  Waylon Jennings American musician Actions Cite verifiedCite While every effort has been made to follow citation style rules, there may be some discrepancies. Please refer to the appropriate style manual or other sources if you have any questions. Select Citation Style MLA APA Chicago Manual of Style Copy Citation Share Share Share to social media Facebook X URL https://www.britannica.com/biography/Waylon-Jennings Give...
Hound Dog
  Hound Dog song by Leiber and Stoller Actions Cite verifiedCite While every effort has been made to follow citation style rules, there may be some discrepancies. Please refer to the appropriate style manual or other sources if you have any questions. Select Citation Style MLA APA Chicago Manual of Style Copy Citation Share Share Share to social media Facebook X...
Stanislav Petrov
  Stanislav Petrov Soviet military officer Actions Share Share Share to social media Facebook X URL https://www.britannica.com/biography/Stanislav-Petrov Share Share Share to social media Facebook X URL https://www.britannica.com/biography/Stanislav-Petrov Also known as: Stanislav Yevgrafovich Petrov Written by Stella Kleinman Stella Kleinman is an editorial intern at Encyclopædia Britannica for the summer of 2024. She plans to graduate from Brown University in 2025 with...
Buyer beware: How to spot (and avoid) rug pulls and pump-and-dump schemes
     If you’re an active investor who dabbles in penny stocks or cryptocurrencies, you may be aware of two similar types of scams: the pump-and-dump stock scheme and the crypto rug pull. If you’ve ever fallen for one, you might feel like the entire market is a rigged game with you as the target.   It’s not, but there are bad...
Statement of cash flows: Money spent on operations, financing, and investing
     Do you have money tied up in stock—perhaps in the company you work for, or shares you bought because you like the company’s products or business model? If so, you’ve hopefully been learning how to read financial statements. You know that the balance sheet shows a company’s assets and liabilities as of a specific date, and that the income...